allissa keane acupuncture
Allissa wanted to evolve her from previous branding as wellness clinic to a more personal brand that represents her personality along side her ever expanding education and skills as an acupuncturist
the scope
Visual Identity
project goals
Determine the brand story and design a way to tell it visually
Create a new logo that highlights the focus on Allissa's new personal branding 
Build a complete visual identity system for rebranding launch
The new logo was designed to bring together the connection of mind, body and soul and its connection to the healing nature of acupuncture, surrounding the personal healing connection of the acupuncturist. 
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